About

About Services:

Marketing technologies such as web sites, blogs, search engine optimization (SEO), search engine marketing (SEM), social networking, email campaigns, contact databases, etc. are critical to all law firms, regardless of firm size. What’s more, online marketing levels the e-playing field in the sense that a smaller firm can have just as an effective web presence as a huge firm. However, many small to mid-size law firms do not have a designated person with a technology and marketing background. 

That’s where I can help. I work with, in place of and/or on behalf of marketing departments on all of their marketing technology projects. The most cost-effective solution is my monthly retainer program where I will provide web site support, SEO, SEM, email campaigns, Contact Relationship Management (CRM) maintenance, social networking advice, and, most importantly, analyze your existing web traffic and adjust plans accordingly. I also work on both an hourly and project-related basis. 

 Email me to discuss how I can help your firm.

Heidi Sogn, Sogn Consulting ServicesAbout Me

I have been working with technology for over 20 years, including software programming, training and support. I have 11 years of in-house law firm technology and marketing experience where I focused on web sites, blogs, SEO, CRM, Social Networking, Extranets, Intranets, Email campaigns and web analytics.

 

 

Committees and Activities

  • 2009 President, Legal Marketing Association (LMA) Northwest
  • 2008 VP Programs, LMA Northwest
  • 2006-07  Member-at-Large, Technology, LMA Northwest
  • Technology Committee, LMA International
  • Co-VP Communications, PTSA
  • Bellevue East Little League, Player Agent
  • Lake Hills Soccer Club, Coach
  • Washington Organization of Women Investors (WOWI)

In my “spare time”, you’ll find me happily coaching and cheering for my daughter’s soccer team, cheering on my son in baseball and skateboarding, driving my kids to Kingdom Come and back, volunteering at their schools, spending time and playing water sports with my family and friends in our home away from home in Lake Chelan, kick boxing, walking my dog Boomer and playing on the computer.